Do planners need social media?

Oh, Facebook.  After six years of being part of the beast, I sometimes get tired of looking at all the faces and consider getting rid of the whole kit and caboodle. But, aside from the fact that I like seeing the designs everyone has carved into their pumpkins, I have a little devil that appears on my shoulder and whispers Carolyn, think about your career!

 Wait! you say. Urban planners don't putz around on social media. They, you know, draw maps and plan things and...do other stuff.

PLAN PLAN PLAN

But this funny thing happens in jobs I have, where I become a communications lady-planner hybrid. I manage facebook pages, and when I do I like it. Also, people like me! Over and over again. Creating pithy transit-related sound bites isn't the worst job in the world, and when your followers count sours into the several-hundreds, you feel kind of warm and fuzzy inside. It's a strange thing, really.